hire someone to listen for you

"I don't think you can hire someone to listen for you."
-from a fascinating article on companies hiring microbloggers to Tweet for them
(which also reveals that Shaq writes his own Tweets, while Brittney and Barack do not.)

• My Twitter
• Church Twitter..uh, so far, I wrote 'em both (:
  

What Would Postman Twitter?
McLuhan?
Shane Hipps?